Opportunity wasted

22 Jul

3,383 locations through CUSC. 32,000+ ATMs through AllPoint.

Gahhh, why don’t we make this one of our most prominent messages? Perceived lack of access is what holds a lot of people back from viewing credit unions as a viable bank alternative.

Another problem:  I have to know zip code and address to find one; puh-lease. When are the iPhone apps for these tools coming out?  Make it easier for me to find you.

Asking me to “look for the swirl” doesn’t cut it.

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One Response to “Opportunity wasted”

  1. Morriss Partee July 22, 2008 at 3:09 pm #

    Trey, good call. I agree.

    http://everythingcu.wordpress.com/2008/04/23/free-consulting-for-fscc/

    A free iPhone app that automatically shows the nearest shared branch ATMs and branches to me needs to be created in addition to the Tom Tom version.

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