For those of us born in the eighties, fear like we’ve only read about in The Grapes of Wrath surrounds us. As once-proud corporations daily whimper either out of existence or into the custody of government, fear spreads. Jobs disappear and what we all hoped in September was a “market correction” proves not to be […]
Last month, my good friend Tim McAlpine flew down to Austin to take a roadtrip with me to surprise DeAndre with his new job, gear, and Prius. En route to Waco, Tim flipped his recorder on… twice. We thankfully got the second take. If you want to hear me say some pretty off-the-wall stuff including […]
If you’re not first doing something compelling in the real world, don’t bother getting into social media. Why? Social media simply extends conversations that should be happening “off the grid.” If nobody talks about you with their mouth, don’t expect Google to love you. Old-mentality marketers wanting to jump on the bandwagon focus too much on […]
Change “Credit Union” to “Cooperative Bank.” There, I said it.
(Headline to be read in your best Joel McHale voice.) Brad and his family searched for a new car last weekend. Brad went to a car dealership in Humble, Texas and walked the lot with a salesperson. Brad found a car he wanted to test drive. Brad did some research on his BlackBerry during the […]
I absolutely do not care who is in the Who’s Who in America’s CUs. 8,811 inductees, and I’ve actually seen trade press coverage on this? Come on. Someone needs to say it, and I guess it’s going to be me. That is all.